
Game Director and Design Leader
17+ years shaping games across console, mobile F2P, PC, and VR, with a focus on product vision, design leadership, roadmap clarity, and team alignment.
17+ years shaping games across console, mobile F2P, PC, and VR, from core and casual experiences to applied gamification.
What I do
- Lead product vision, player promise, and design direction across multidisciplinary teams.
- Turn broad goals into roadmaps, priorities, decision rules, and shippable slices.
- Build operating cadence across design, production, product, stakeholders, and leadership.
Professional focus
Product Vision
Clarifying the player promise, creative pillars, success criteria, and tradeoff rules behind a game.
Design Leadership
Guiding designers, producers, and cross-functional partners through prioritization, iteration, and delivery.
Execution Systems
Creating practical roadmaps, review cadences, decision logs, and delivery rituals that reduce churn.
Selected outcomes
Vision reset under delivery pressure
Clarified decision rules, stabilized roadmap priorities, and reduced churn.
Read moreBacklog triage to shippable plan
Rebuilt priority stack and acceptance criteria to improve predictability.
Read moreRetention feature discovery and delivery
Identified a missing retention lever and scoped a buildable solution.
Read moreWhere I have done it
Selected credits include work across VR, mobile F2P, and live operations with teams from startup to AAA scale.
This site collects selected work, outcomes, credits, and writing from my career in game direction and design leadership.








