Portrait of Sebastien Samson

Game Design Leadership & Consultation — systems, economy, gamification

Gamification Systems & Economy Progression & Rewards Retention & Engagement Onboarding Player Psychology Experiment Design Live-ops Design

Angle

I lead and support design teams building systems that are fun, readable, and sustainable to operate: progression, rewards, economies, and live cadence. I also offer gamification consultation for products outside games (NDA-friendly), focused on motivation, learning, and long-term engagement without dark patterns.

What I Deliver

  • Game/system vision that translates into implementable specs and backlogs.
  • Progression and economy audits with concrete improvement plans.
  • Engagement loop tuning (onboarding, goals, challenges, rewards, cadence).
  • Playtest and telemetry feedback loops (hypotheses, success criteria, rollout).
  • Cross-functional alignment: design that ships, scales, and is understandable to teams.

Gamification Consultation (NDA)

I’ve supported non-disclosed work across health, learning, and platform experiences. Typical engagements include:

  • Health & wellbeing apps: habit loops, streaks, progression, and sustainable rewards.
  • Learning apps & platforms: mastery paths, challenges, pacing, and feedback clarity.
  • Creator/platform products: onboarding, long-term retention, and incentive alignment.
  • Ethical engagement: avoid exploitative patterns while still supporting business goals.

Selected Work

LinkedIn Recommendations

Sebastian is a very experienced and insightful game designer and progression specialist who uses analytics and data at the core of his work. He understands the core loops that bring users back to experiences and is adept at applying them to various audiences and scenarios.

- Rob Lowe, Head of Marketing, Supercell

As Game Design Director at Ludia, Sebastien focused on encouraging and enabling cross-team collaboration, know-how sharing, and studio-wide best practices, transforming the way designers communicated across the studio and driving a more unified design vision. His exploration of new technologies and processes fostered a creative and curiosity-driven environment where every designer was encouraged to innovate and grow beyond the scope of their role.

- Juanita Cepero, Principal Narrative Designer

Sebastien brings a wide range of research, experience, and foresight to bear on every design challenge, and his system-first perspective ensured that solutions were stable and sustainable. He opened lines of communication between different design disciplines and projects, and established a much-needed design internship initiative.

- Stephen Wark, Game & Narrative Designer | Creative Director

More references available upon request.